In the 1960s, the beauty industry was emerging in Italy, and against this backdrop the iconic figure of Dora Bruschi was born. Through her passion and commitment to cosmetics, Bruschi redefined beauty standards, introducing innovative products that made personal care an act of self-love and gratitude for Italian women.
Her legacy is tangible in every detail of the apartment that bears her name. Every piece of furniture, every design touch, is a tribute to her philosophy of beauty and personal care. Every time guests cross the threshold of “Dora,” they are immersed in an experience that goes beyond luxury and embraces the deeper concept of self-love.
Concealed within this apartment are paintings that tell the vibrant story of 1960s Florence. The pictures depict women on mopeds, at the “Piazzale Michelangelo”, captured in the juncture of a city in ferment. These photographs are not just decorations; they mirror a society that saw and conquered our Dora Bruschi. They represent the energy, freedom and beauty of an era that shaped the icon that still inspires the apartment that bears her name.